Earn a new revenue stream from your existing YouTube content - no production work, no minimum subscribers, no waiting.
MSN
A new revenue stream, fully managed
How it works for creators
MSN is Microsoft's news and entertainment platform, built into the Microsoft Edge browser and Windows, in front of hundreds of millions of people. Your content also surfaces in Copilot Discover, the AI-curated feed in Windows 11 and Edge. You earn a share of the advertising revenue, paid on how much of your video people actually watch - no new production work, no minimum subscriber count and no waiting.
Once you are on the platform, our team keeps managing and optimising your distribution, monitoring performance and making adjustments to maximise your earnings over time. You keep creating, and we handle the rest.
Registered MSN publisher
Distribution runs through MSN Partner Hub, Microsoft's publisher platform. It is invitation-only and there is no public application route, so creators get on through an already registered publisher. Digital Fox Talent is one, and we onboard you directly rather than leaving you to apply on your own.
We already manage over 55 creators on MSN, generating 8.4 million views a month between them. It all sits completely separately from your YouTube AdSense - a genuine second income from content you have already made.
No extra work
Your YouTube content, automatically on MSN
The hardest part of any new platform is usually the work it adds. With MSN, there is none. We have built a custom system that connects directly to your YouTube channel and does the heavy lifting for you.
You upload to YouTube exactly as you do now. Our system automatically pulls each new video, reformats and optimises it for MSN, and publishes it to the platform on your behalf. There is no re-editing, no re-uploading and no new workflow to learn - your existing content simply becomes a second income stream running quietly in the background.
MSN creator program
MSN Creator FAQs
You've got questions. We've got answers.
What is MSN for content creators?
How do I become an MSN publisher?
Is this the same as the Microsoft Start publisher program?
How does my content actually get onto MSN?
Do I need to change how I make or upload my videos?
How much can I earn from MSN?
Do I need a minimum subscriber count to get on MSN?
Can I earn from MSN alongside my YouTube AdSense?
Do I keep ownership of my content?
Is my content safe on MSN?
How do I get started with MSN?
Apply to get on MSN
We only take on creators whose content is a strong fit for the platform. Apply below and our team will be in touch within 48 hours to let you know if you are a good match.